Twitter and Social Media Really Can Increase Your Visibility

Admin, March 5, 2011

We have been telling you for a while just how important it is to get in on the social media scene to improve Southern California search engine optimization. And a recent story we heard from a friend only goes further to prove our point.

This friend is a regular user of Twitter and one morning managed to attract the attention of an area social media guru. This social media guru liked her tweet so much that he included it in an online article that he was writing and credited her, also including a link to her business. He then sent a tweet mentioning to her that she was included in his online article. She, in turn, tweeted to thank him. Then he tweeted back to let her know about a networking workshop his organization was holding, inviting her to attend.

Are you starting to see how this all works? Those of you who think you do not have time for social media have to remember that you only need devote a small amount of your time to it and you can still get big returns. The interaction we mentioned above was not back-and-forth. If you need help managing a social media initiative, contact Jim Lisi and Increase Visibility, we would be happy to help.

When it comes to Orange County search engine positioning, you really cannot afford to ignore all of the promotional possibilities that are at your fingertips because of social media sites like Twitter. Our friend made a connection (she knew of the social media guru, but he initially knew little of her) and learned about more opportunities for strengthening that connection and meeting others. Meanwhile, behind the scenes, their online interaction was helping both of them to attract more notice from search engines because as we have mentioned that you should take advantage of Google’s inclusion of social networking.

The social media guru who quoted and contacted our friend knew how important it is to give credit where it is due and although this mention was great, no-cost way for our friend to get some publicity, we are fairly certain that he got even more. Why? Because of what our friend did next–she told everyone that she knew about getting her name mentioned in an online article. By sending the link to more than a few friends, she guaranteed that a good number of people she knew would likely see the article and learn more about this social media guru and his services.

As they say, a little flattery goes a long way and this is an important lesson to remember if you are interested in Southern California SEO. We imagine that the attention her received from our friend and her circle of acquaintances would not put anyone’s search engine ranking in Orange County over the top, but we also know that every bit helps. If this social media guru makes a habit of mentioning and promoting others, we are pretty confident that his organization does read the benefits.

And as we have said before, the only way to win the game is to play. So if you have been sitting on the sidelines hearing about other people finding ways to make the most of sites like Facebook, Twitter and LinkedIn to boost Southern California SEO, now is the time for you to get in on it too.

When you employ the Orange County SEO services of Increase Visibility, we do our best to live up to our name. We will analyze your website to see where its strengths and weaknesses lie and help you figure out the keywords that will get you noticed by search engines. We can also assist you in using social media to promote your products and services.


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Twitter Set For New Twitter

Admin, March 4, 2011

If you are keen to know what is happening around in the world, you ought to look into the Twitter website and everything will be on your desktop. There is nothing that Twitter does not witness ranging from sports to politics. People look for this place to be the best source of interesting as well as updated news every minute.

Twitter has always focused on giving you a lot in all the minor space it has. It is just that you get to have a summary of what is happening in no more than 140 characters. Get to know concise updates and save your time reading all the huge news articles. You can always go for the details if you wish. Twitter has perhaps understood that you cannot summarize the whole of your life in just 140 characters now.

The Twitter interface has been revitalized lately to give you an experience that is paced up, manageable and rich in content.

The timeline on the Twitter site is evident of all the changes that came in the quality and presentation of the services. The main Tweet will be short and comprehensive but the content associated might have been breaking news or something. There have been a number of enhancements that are summarized below:

1. Design enhancements: Twitter has now got a clean and easily manageable timeline that has got panels giving you rich details about every subject. The timeline is still simple yet you need not to click more every time you are interested to go beyond the scope of your desktop screen: just scroll down and you will have everything in place.

2. Media Integrations: Photo and video embedding was never as easy as this. Twitter has now set partnerships with some of the excellent services around the world in order to make the embedding job easier for you. Some of the most popular ones include Flickr and YouTube. There are a lot more as well.

3. Information Tree: Every Tweet has turned into a tree full of information. Once you click a Tweet, a detail pane opens up and you get to have information about the subject Tweeted or the author. This will let you know the location in case the Tweet was geotagged and other replies related to the subject.

4. Mini Profiles: once you are going to click on any username, it will let you know a brief profile about the user along with the bio and recent Tweets that have been made.

You might witness these changes over the next few days in the preview section as Twitter is placing the new interface in practice gradually starting from tonight. You can move to and forth the new and the old interface in the preview time so as to get to know each bit of how things work here. The whole shift will take a couple of days but everyone is going to get the new version of Twitter.com. The new changes are overwhelming for all twitter users irrespective of the content and services they are representing and marketing.


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Four Twitter application for beginners

Admin, March 3, 2011

Twitter is undoubtedly one of the most popular websites on the social networking circuits. And most people on twitter just tweet and tweet more.  If you are doing just that on twitter, you have surely underutilized Twitter’s potential.  There is a lot more you can do on twitter than just tweeting.  There are number of third party Twitter services that allow you to use Twitter alternatively.  It just takes a little bit of exploring and some creativity.  Here are some fun tweeting alternatives

Tweetpic: tweetpic allows you to post photographs on Twitter. You can post pictures using your iPhone or Twitter’s API.  You cab then viral these photos easily on other platforms. Find a job:  a lot of users on Twitter post job tweets.  Network, explore and simply apply to jobs available. Play someone else:  ever wondered how twitter looked to other people?  Stop wondering.  By using ctwittlike application, you can view twitter from someone else’s eyes.  Just enter the name of the person who you want to explore and you will get the list of latest tweets from users being followed by that person. Send a twitter business card:  gone are days when strangers used to exchange printed visiting cards. Strangers these days exchange their social media profiles.  And why not, you get to know the person beyond his/her name, contact number and designation.  But if you are still lingering on to the idea of exchanging visiting cards, there is a cool virtual way of doing it.  By using twtBizCard, you can you can send your formal tweet address to someone and correspond with them through this.  All you need to do is card a tweet card; send a tweet with the #twtbizcard hash tag.


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To More Efficiently Utilize Twitter: Use Twitter Tools

Admin, March 2, 2011

Twitter has gained incredible popularity because of its ability to build social networks. And to efficiently use it, there are called twitter tools. It may be true that when you tweet, you don’t have to use any devices, however, these tools are made to facilitate people search and twitterings in order. These are TweetDeck, Tweefind, twi.bz and LocalTweeps.

TweetDeck is one of the Twitter tools to be well-structured. It is really a personal browser which enables you to view all tweets from different tweeters at once. You can also view Facebook updates. TweetDeck download is at no cost. When you do so, you will surely appreciate more your Twitter adventure.   

Twi.bz works wonders through shortening long URL’s. When you tweet, you only have 140 characters to use. This is why twi.bz was designed. There are some URL shortening tools which cannot provide you where the content originated. So, some people are uncertain whether or not to press the link. They do not know from whom it came from. But, if you use twi.bz, you can retain the root domain even though you shortened it. This will make people feel more relaxed to click on your link. They can also retweet the same information without any difficulty.

Localtweeps is sort of like a directory. It enables you to get your Twitter account listed in the system through your post code. This makes it easier for people and/or businesses find each other. You can just imagine the enormous benefit you can get with this social networking tool. People and/or businesses can now be able to find you and your business for free.

Tweefind is also one of the tools that can maximize your Twitter experience. Have you already experienced searching for a certain topic on Twitter? Why not? Anyone can freely publish anything on Twitter, as long as they can crop it up to 140 characters. Also, it ranks tweeters according to the most number of followers, not according to the latest tweet. It will enable you to determine the most dominant tweeter because of his large number of followers.

If you analyze the usefulness of these given tools, you can make the best out of your Twitter account. These tools are actually created to make Twitter experience more enjoyable. If you are twittering for fun, why don’t you use it as a tool to advertise your business freely, right? We all know how costly it is to have a print/tv advertisement. Surely, big businesses can afford those. But, how about small scale businesses? Internet has provided a massive opportunity for business already. It is high time to take advantage of these. Just like having a Twitter account, it is both for your personal and business pleasure. And of course, in order to be fully satisfied with your twitter experience, make use of these tools too. More and more people are getting more interested on internet, make this an opportunity to increase you business’ earnings.


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8 Smart Ways to Use Twitter for Business

Admin, March 1, 2011

An increasing number of my SEO clients are now evangelizers of Twitter. However, many are still not big fans. A few days ago a client sent me a link to a recent Nielsen report which indicates that “more than 60 percent of U.S. Twitter users fail to return the following month.”

Well, she didn’t mention the report also says it might be jumping the gun because Twitter’s 40% retention rate is already quite decent compared with other start-ups. That explains why Twitter is all the rage amongst internet marketers; the only question is how to make the micro-blogging site beneficial to your businesses?

Registration can be done in seconds and inviting friends is semi-automated. So what’s next? Here are 8 ways to use twitter to promote your business:

1. Complete Your Business Profile

A complete bio of either you or your company makes it easy for followers to know who you are and what business you are in. Don’t forget to use right keywords in the bio. Use your real picture or company logo if you want to be credible. A picture of your pet or kid could be cute, but are you operating a pet shop or daycare?

2. Enhance your Brand with Custom Design

A picture is worth a thousand words, which also holds true for a twitter account. Besides default background, Twitter provides 12 stock photos. They are pretty dry. Fortunately, there are tons of royalty-free photos online and paid custom designs are also available. www.twitterimage.com has both of them and is now offering free custom Twitter backgrounds to anyone with over 10,000 followers.

3. Integrate Tweets into Corporate Blog

Your twitter page is an extension to your company site or corporate blog. The traditional Tweeter widget enables you to display tweets on almost any web page, whether it’s your company site or face book page. If you’re blogging with WordPress, plug-ins such as Tweet Suite and WordPress Sidebar Widget can integrate twitter into your blog too.

4. Find and Build Business Network

Most business people tweet to convert conversations into actions. Now you already have a complete profile and want to find business partners or clients?  Go ahead, you can use keywords to search for them. Or you may use free services such as Mr. Tweet which analyses your profile and find relevant accounts for you. Similar tools include We Follow and JustTweetit.

5. Add links to Drive Traffic

Twitter can generate traffic to your web sites or blogs when you put links in your tweets. A tweet has a limit of 140 characters, so it’s impossible to publish lengthy news releases or promotion info there. This is when links kick in, but make sure your message is interesting and has a personal touch since a traditional call to action or link dumping will most likely be ignored.

6. Alternative Tool for Customer Satisfaction

Twitter has become such a powerful real time communications tool that many companies use it to eavesdrop on what people say about their brands and engage to enhance customer experience. Jetblue (over 470,000 followers), for example, was heavily criticized for flight delays in Feb, 2007 and has since been using Twitter to announce weather delays and tweeting customers to address their concerns.

7. Look for Niche Info in Real Time

I’ve been using twitter to monitor the latest news and hottest tech updates on search engine optimization. The biggest difference between Twitter and major news networks / niche sites is that tweets are generally real time. It’s not a secret that the news media are actually monitoring twitter for scoops, so searching and reading tweets keeps me updated in a timelier manner.

8. Recruit Employees

A friend of mine operates a web design company and was recruiting graphic talent. After failing to find a perfect match on several job searching sites, both free and paid, he tried posting the message in twitter and got some applications from his followers. Guess what?  He soon interviewed them and finally hired a woman that had all the qualifications. More and more tech savvy job searchers are looking for employers or freelance jobs on Twitter because they find it more effective than traditional job placement media. So if you happen to be recruiting, a 140-character tweet may generate some quality leads. And it’s free!

Communication is king in business. Twitter has provided a platform to facilitate business networking and free-form conversation in a rapid-fire fashion. If your company is just jumping on the bandwagon, doing some research and learning how to tweet effectively and creatively is a good starting point.


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7 Tips for Making Twitter Work for You and Your Business!

Admin, February 24, 2011

Copyright (c) 2009 Lindsay Glass

Your ultimate goal when using Twitter should be to network, it’s like an online social hour (or social 140 characters). And like in every networking organization it’s all about who you know, and in Twitter’s case, who you “follow” and who “follows” you. The key to making Twitter work for you and your business is to weave the social aspects of your life in with your business. So how do you do that?

Below, you will find 7 steps that will help you develop not only a loyal Twitter fan base but also reveal some dos and don’ts to making Twitter work for you.

First, you’ve got to find people! So, how do you do that?

1. Search for people you may know who are already using twitter via the “find people” link up at the top of Twitter. Once you click that link you can type in their name and see if they’re currently on Twitter so you can connect with them.

2. Using the same “find people” link up at the top and then clicking on “find on other networks” you can match up your current contacts from your Gmail, Yahoo, AOL, Hotmail and MSN accounts with your contact’s twitter accounts and then follow them from there.

3. Use the twitter search! You can either search right from your Twitter homepage or go to http://search.twitter.com/. Search using the keywords for your industry and find people tweeting about specific topics in your industry and within your niche. From there you can follow them, and also follow their followers!

Now that you’re on your way to having followers, here are a couple of tips to maximize your “Tweets.”

4. Mix in your “social tweets” with your “business tweets.” Remember, people buy people, and that goes for Twitter too! Build a loyal fan base by allowing them to get to know you, like you, trust you and respect you and weave in the “I’ve written blog about social media, check it out at www.celebritysites.com” (of course, you would actually link to the blog post, but since I haven’t written that yet… which now I will… I just put our homepage in there for demonstration).

5. You can also use http://search.twitter.com/ to find other current tweets about your industry that you can comment on. If you find a tweet that interests you, you can respond directly to that person by using “@TheirName” in your tweet so they get your reply, ultimately contributing to the Twitter community, gaining more content for your own twitter account and participating socially with other users.

And finally, here are some of my favorite Twitter tools to make your life easier!

6. TweetDeck (http://www.tweetdeck.com/) allows you to manage your Twitter account in a much simpler way by separating your replies, direct messages as well as specified groups of people. TweetDeck also allows you to update your Facebook status automatically with your Tweets.

7. Tweet Later (http://www.tweetlater.com/) allows you to setup tweets to be sent out at a scheduled time, automatically follow anyone who follows you and send out auto-responders to anyone who follows you.

Remember, Twitter can be used for many different purposes including social networking, marketing a business, prospecting, research and new ideas, reconnecting with old friends, etc. Millions are tweeting every day including just about every TV show, radio personality, movie star, pop singer, rap artist, sportscaster and professional athlete. Although this concept may seem a little foreign to you, remember that email was once that way and now it’s second nature! Ultimately, what makes Twitter so popular is the ability to connect with not only friends, but likeminded people. Remember, people buy people!


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Twitter Tycoon Review And Bonuses $2000++

Admin, February 23, 2011

Can Twitter Tycoon really help you get constant flow of traffic to your website/blog or is it just another scam? In this article, you’ll find my honest review of this product.

If you’ve been using the internet, most likely you’ve heard about Twitter. It’s perhaps the hottest social media platform on the internet today. Even president Barack Obama used it to help him win voters during his election campaign. Many people use Twitter to share information and spread the news. Even the fortune 500 companies use it to suck in thousands of targeted customers.

Now, if you have a website/blog and you want to generate targeted traffic without having to deal with complicated search engine optimization (SEO) techniques or spend money on pay-per-click (PPC) advertising, you should check out the Twitter Tycoon. It’s the new traffic generation course that is created to teach you how to use Twitter to drive hordes of targeted traffic to your website.

Here are what you will get inside the Twitter Tycoon package:

* In-depth Step-by-Step Video Tutorials. The training videos will take you step by step through the entire process of setting up a Twitter account and implementing all the best secret tools available to grow your Twitter account (and targeted traffic) in record time.

* The Step-by-Step Action Plans Manual (PDF format). This is the accompanied guide or document to help shorten your learning curve. It also serves as a great reference during the implementation.

* Tycoon Match Autofollow System (only available with the Twitter Tycoon package). This is an online Twitter tool that will help you grow your twitter account on autopilot. This software tool only available for Twitter Tycoon customers.

* FREE Access To AffiliateTeachings.com Membership. You will get 2 months premium access to an affiliate marketing membership training site. This membership training will teach you everything you want to know about affiliate marketing.

What I like most about Twitter Tycoon?

There 3 things I like most about this course:

* The video tutorials are very easy to understand and they only cover things that had been tried and tested.

* The after sales support is fantastic. If you have a problem, just send an email to the helpdesk and it will respond to you almost immediately.

* LOW Price (ONLY $27). This product provides massive value but it only charges $27 (one-time).

Conclusion:

Twitter Tycoon is a very decent product for those who are sick and tired of relying on complicated SEO, article marketing and costly PPC for generating constant flow of targeted web traffic. It shows you step-by-step how to use the Internet’s most powerful social media site to drive hordes of targeted traffic to your website/blog. It provides great value for your money.

Complementary Bonuses Worth Over $2,000

CLICK HERE to download your Twitter Tycoon and receive ALL our Complementary Bonuses Worth Over $2000 for FREE!


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How effective Twitter and Facebook for online promotions?

Admin, February 20, 2011

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Social Media being the in thing to promote your online business or website, more and more marketing managers wish to have a viable social media presence especially on Twitter and Facebook. Though most search engine marketing companies suggest you to be active on social media networks, you do have to be careful and plan the entire strategy well in advance.

 

A Facebook or Twitter company profile is where you will be announcing your promotional offers and discount coupons apart from pasting latest company information. You do need to make sure your employees are included in these profile page, for they need to be aware and informed about these offers in order to guide and explain the offer if need be to prospective customers. If at all, you are still unsure about these entire exercises, you do need to give it a second thought. Even today, most companies discourage the access of Facebook and Twitter during work hours which could be in a way spoiling the entire social media marketing strategy.

 

In case you go ahead and proceed to make your Facebook and Twitter Profile, you should proceed to develop your audience and followers and try to get in as many as into the fold.

 

You could begin promotional offer and announce it through Twitter and Facebook messages … make sure you provide coupons or voucher codes for the same enabling people to cash upon the offer. The offer could buy 1 get 1 free or discount offers on a select range of products or even end of season sales – a shopping moment which most people wait for.

 

Your timing of the offer is equally essential and crucial. It would be best to announce it around the festive season and if the festival around the weekend, you can truly make the most of it by announcing your sale and discount offers.

 

Well, with the presence of these media networks on smartphones and latest mobiles handsets people can access your messages through them and stay updated. Make sure you announce the offer just in time to catch the attention of your audience while send across reminders at regular intervals too.

 

Your social media profiles seem fine and just right till this end, for you need to keep your loyalists and followers well informed about the developments in your company, you need not go overboard for people and competitors may use it as a channel to malign your reputation.

 

Make sure you create the basic minimum profile PPC Company, PPC Services, SEO Services, SEO Packages,SMO Package, SMO Services, PPC Consultingpage with an address which will redirect your audience to your main website. Make sure you to inform people about your profile and this being your true and corporate profile else people could get misled by some other similar profile page too. Make sure use your corporate name to create your identity and profile before somebody else uses it and you may be left with a less identifiable identity name.


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Do You Use SEO On Twitter?

Admin, February 16, 2011

But have you considered how you write your content for such sites – Twitter in particular, since we’re talking about it here? Do you simply fire off responses and tweets left, right and centre, or do you take the time to think about SEO when you do it?

Now some of you may be thinking that search engine optimisation has no place on a social media site. But you would be wrong. Twitter may only allow you 140 characters to get your message across, but you can still fit a few words into that length. Some of those words can easily be keywords that are related to your business, so you should think about how you can use them to ensure that you are reaching more people.

We’re not talking about any hard sells here though. If every message (or even every other message) is all about the latest product or service you have to sell, you’re not going to get a lot of followers. You have to find a balance in what you’re tweeting about, but you can still pop some keywords in there.

For instance let’s say you’re an eBook writer and publisher and you are on the road to publishing another eBook. You could write tweets that are focused on how much you have written today, or how the topic of your eBook is progressing or maybe even ask for people’s opinions on the topic. Whatever you do, just make sure you add one or two keywords in there that are relevant to your business.

If you have a PLR business selling content to lots of different buyers, you’d add words like PLR, content, writing, articles and maybe blogs too (depending on the kind of content you provide of course). Whatever it is you do, you can make use of Twitter and include a few choice keywords in the process. Search engine optimisation is incredibly important even on social media sites, especially now that we get tweets in the Google results as well as various other results. You could actually be seen by people who are outside of Twitter as well as inside it.

If you started reading this blog thinking that SEO belongs on websites and not on social networking sites, you may now have changed your mind. But even if you are still sceptical it would be worth trying it out to see what happens. Use a few keywords and see how it works for you. If it enables you to reach a wider audience then you are in luck – you can combine SEO and social media in a way you may not have done before.


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How to Boost Your Site’s SEO With the Power Twitter

Admin, February 13, 2011

If you are into the internet marketing business, then you would probably have come across a lot of SEO methods that you might have pondered on. For instance, you might have heard of content writing, hyperlink building and many methods of building your online business website. I am sure that if I were to inform you that if you want to go really far in the internet marketing world, then you would need to take rapid advantage of the recent web 2.0 technologies available to increase your potential in the SEO world, you would readily agree with a sneer to the fact. If you think I am kidding, then you would only need to take a real good look at the blogs and social media networking website.

However, if you are to look at the recent trend these days, you would discover that there are a lot of internet marketers out there who are diverting a lot of their attention to the twitter social networking website. Many people might agree with me readily that the twitter application is also part of the numerous social bookmarking websites that litter the internet these days. I wouldn’t argue that as well, but there is an air of uniqueness to twitter that you would not just find on your regular social networking websites. For instance, and most importantly, the twitter application comes with a micro-blogging service also. Therefore, if you have decided to find a career in the internet marketing field, there are many things you would need to pick up. Internet marketing, while it may be very lucrative, is not a bed of roses, and there are some things about the field that you should know. First of all, you should know some of the problems faced by people who are also into the internet marketing business.

Here are some of the challenges that a prospective internet marketing sampler might find in the internet marketing jungle. First of all, as a young and new internet marketer, you should not make the mistake people often make: haste. You should know beforehand that in every other kind of social networking website, you would have to start very little, have quite a little amount of following, something that would grow over time to make a strong fan page. Therefore, the best way to start would be to keep tabs on people who have already been on the internet marketing front on the twitter social networking website. If you are a good old chap and if you are lucky enough, they would return the favor, and this would translate to followings on your twitter page. I am sure it is not news to you that the more people you have and the more links to your page, the more traffic and the more your chances of selling something worth your while.

Some people might get depressed to find that when you click on a link on someone’s twitter page, it has virtually no effect on their page ranking. This might be discouraging for your internet marketing, but there are ways this ordeal can be dealt with.


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